GENERATE

Generate helps entrepreneurs prepare for funding and explore capital opportunities through financial education, pitch events, and connections to lenders and community partners. Available opportunities have their own eligibility, application, and selection requirements. Participation does not guarantee funding.

Launch Pitch Fest is Emerge Innovation Hub’s premier business competition, where entrepreneurs showcase their ventures, gain exposure, and compete for funding and resources to scale their businesses. This high-energy event provides a platform for innovation, networking, and strategic business growth.

Through our partnership with Whirlpool Corporation, we are able to expand opportunities for entrepreneurs, providing essential resources, mentorship, and funding support that drive economic development and sustainable business success across West Michigan.

Show Me The Money Day is an annual financial empowerment event open to entrepreneurs, small business owners, and community members. Presented by the Southwest Michigan CRA and Honor Credit Union, this event connects attendees with valuable funding resources, financial education, and expert-led workshops. Hosted by Emerge Innovation Hub, it provides actionable strategies for accessing capital, improving financial literacy, and building long-term financial success.